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Custom individual and guided group travel to the Nordic countries.
The Problem
Noorderhuis wanted to tackle two key challenges on their website:
- Making 25+ years of specialized travel expertise easily discoverable by the right visitors.
- Reducing friction in the customer journey to increase meaningful engagement and travel inquiries.
Despite having plenty of information online, visitors struggled to find what they needed—and calls-to-action weren’t converting as expected.
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Results
Nanoek – powered by Maya – now guides potential travelers to their perfect trip faster, answers key questions, and connects them with a Noorderhuis expert who already understands their needs. This has removed friction in the customer journey and made it easier for visitors to convert into leads.
What they have to say about us
Maya has certainly allowed us to more effectively connect with our target audience. Thanks to the fluid nature of the conversation, it's far easier for potential travelers to find the information they're looking for, and it has enabled us to effectively lower the barrier for customers to get in touch with us.
The implementation was remarkably smooth, and we really appreciated the team’s dynamic approach, quick responses, and willingness to think along with us. They consistently aligned with our goals—and we’re already seeing real improvements in customer engagement.
Discover the impact of Maya for our clients
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